How many colds or flu do YOU get each year?Â One? Two? More? Youâ€™re not alone.Â The average adultÂ suffersÂ two to fourÂ coldsÂ per year. Stress, diet, and lifestyle can all affect your immune system, which makes it difficult to fight off the germs and viruses you are exposed to every day.
Vitamin C may be the best-known micro nutrientÂ forÂ preventing and reducing cold and flu symptoms, but you may not know that.Â ResearchÂ hasÂ alsoÂ established vitamin CÂ asÂ a potent antioxidant that helps protect cells from daily damage caused by pollutants, stress, and aging.â€¯ It also helps reduce inflammation, promotes healing, and is essential for skin and eye health. Cardiovascular disease, arthritis, and certain cancers can all be associated with inadequate vitamin CÂ levels.
Although eating the recommended 5 to 10Â dailyÂ servings of fresh fruits and vegetables can supply our basic vitamin C needs, a nation-wide survey by the Canadian governmentÂ revealedÂ thatÂ up to 35% of adults are not meeting the minimum daily intakeÂ recommendations.Â Â During times of illness, increased stress, and especially during cold and flu season,Â yourÂ bodyâ€™sÂ vitaminÂ CÂ requirementsÂ surpass what can be obtained through diet alone.â€¯ A supplement may be the most reliable way to ensure you are getting enough of this important nutrient.
The most common form of supplemental vitamin C is ascorbic acid, an acidic form thatÂ canÂ causeÂ stomach upsetÂ andÂ erosion of tooth enamelÂ at higher doses, and can be difficult to absorb. Thankfully, there is an alternative.
Ester-CÂ®Â is a unique, patented form of vitamin CÂ made with calcium ascorbate.Â Ester-CÂ®Â isÂ manufacturedÂ using a proprietary, water-based processÂ andÂ results in a pH-neutral productÂ thatÂ containsÂ naturally occurring metabolites.â€¯These metabolites activate the vitamin C molecules,Â which not only makesÂ it easier forÂ intracellularÂ transportÂ but alsoÂ enhancesÂ cellular absorption and retention.
Ester-CÂ® has been clinically proven in human studies to remain in the white blood cells for up to 24 hours, providing around-the-clock immune support and potent antioxidant activity.â€¯Plus,Â thanks to the calcium, the neutral pH in Ester-CÂ® helps protect you from stomach upset.Â Â Letâ€™s face it:Â no one has time to get sick. This season,Â donâ€™t just cross your fingers and hope for the best.Â ThisÂ cold andÂ fluÂ Season, eat healthyÂ foods, get your rest, and take Ester-CÂ® every day.